Commercial

Saucony The Run

Julian and I gave ourselves one week for the concept and one Sunday afternoon to shoot it. We wanted to capture what it feels like to lace up and run before the city wakes up. Empty streets, cold air, that first step when everything is still quiet. We hit Zurich, worked with whatever light the morning gave us, and built every shot around that energy. Run and gun. No studio logic. What you see is what we got on the day.